The 22 Immutable Laws of Branding: Part 6 of 12 — chapters 11 & 12

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Read part 5 here. Part 6 Chapter 11 – The Law of Fellowship In …

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Launch Leads CEO featured in the Utah Business Magazine

Launch in the News As a serial entrepreneur, Brandt Page, knows what it’s like to experience the thrill and the frustration of statrup life. He is currently on his third successful venture, Launch Leads, a business-to-business appointment setting company that generates targeted …

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The 99 percent: Don’t Overthink It: 5 Tips for Daily Decision-Making

We make hundreds, if not millions, of micro-decisions every day – from what to focus our energy on, to how to respond to an email, to what to eat for lunch. You could easily argue that becoming a better (and …

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The Sales Blog: Ignoring Obstacles to a Deal Doesn’t Make Them Go Away

Ignoring obstacles doesn’t mean they cease to exist. They don’t go away—your opportunity does. A prospect’s objection is most often only a question masquerading as an objection. Not answering these questions to ultimately bring out the concerns is the biggest roadblock …

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The 22 Immutable Laws of Branding: Part 5 of 12 — chapters 9 & 10

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Missed part 4? Read it here. Part 5 Chapter 9 – The Law of …

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Technology…how user friendly is it?

Technology…how user friendly is it? Written by: Darby Gates, Marketing Research Assistant What is it about technology that has us feeling like we are in the dark ages again? Oh how we rely on machinery to do it all for …

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The 22 Immutable Laws of Branding: Part 4 of 12 — chapters 7 & 8

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Missed part 3. Click here. Part 4 Chapter 7 – The Law of Quality …

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Preparing Business for Business Radio Interview with Brandt Page

Preparing Business for Business Radio Interview with Brandt Page New York Shop Exchange Aired 12/14/11 Marcia Hawkins:  Good evening, everybody and welcome to the Business Preparing for Business radio program on the Preparedness Radio Network. I am Marcia Hawkins along …

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November and December, Slow Months?

November and December, Slow Months? Written by: Dave Goates, Director of Human Capital How many times have you heard from your sales team, “No point in calling during November and December, everyone’s just so busy?” I saw this topic on …

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Lead Nurturing and Prospecting with Launch Leads Founder, Brandt Page

    Lead Nurturing and Prospecting with Launch Leads Founder, Brandt Page Kyle Clouse and Marcia Hawkins, of The New York Shop Exchange, co-host a weekly radio show called Preparing Business for Business. This show focuses on increasing exposure, building brand …

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