The 22 Immutable Laws of Branding: Part 9 of 12 — chapters 17 & 18

Brandt Posted on February 1, 2012

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Forgot to read last week? Here is Part 8. Part 9 Chapter 17 – …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment

The 22 Immutable Laws of Branding: Part 8 of 12 — chapters 15 & 16

Brandt Posted on January 24, 2012

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Click here if you missed Part 7. Part 8 Chapter 15 – The Law …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment

The 22 Immutable Laws of Branding: Part 7 of 12 — chapters 13 & 14

Brandt Posted on January 17, 2012

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Missed Chapters 11 & 12? Click here to read Part 6. Part 7 Chapter …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment

The 22 Immutable Laws of Branding: Part 6 of 12 — chapters 11 & 12

Brandt Posted on January 10, 2012

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Read part 5 here. Part 6 Chapter 11 – The Law of Fellowship In …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment

Launch Leads CEO featured in the Utah Business Magazine

Brandt Posted on January 6, 2012

Launch in the News As a serial entrepreneur, Brandt Page, knows what it’s like to experience the thrill and the frustration of statrup life. He is currently on his third successful venture, Launch Leads, a business-to-business appointment setting company that generates targeted …

Read more

Posted in Awards, Brandt Page, Launch Leads Methodology, Marketing | Leave a comment

The 99 percent: Don’t Overthink It: 5 Tips for Daily Decision-Making

Brandt Posted on January 5, 2012

We make hundreds, if not millions, of micro-decisions every day – from what to focus our energy on, to how to respond to an email, to what to eat for lunch. You could easily argue that becoming a better (and …

Read more

Posted in Appointment Setting, Launch Leads Methodology | 1 Comment

The Sales Blog: Ignoring Obstacles to a Deal Doesn’t Make Them Go Away

Brandt Posted on January 4, 2012

Ignoring obstacles doesn’t mean they cease to exist. They don’t go away—your opportunity does. A prospect’s objection is most often only a question masquerading as an objection. Not answering these questions to ultimately bring out the concerns is the biggest roadblock …

Read more

Posted in Appointment Setting, Launch Leads Methodology, Lead Generation, Marketing, Prospecting | Leave a comment

The 22 Immutable Laws of Branding: Part 5 of 12 — chapters 9 & 10

Brandt Posted on January 3, 2012

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Missed part 4? Read it here. Part 5 Chapter 9 – The Law of …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment

Technology…how user friendly is it?

Brandt Posted on December 21, 2011

Technology…how user friendly is it? Written by: Darby Gates, Marketing Research Assistant What is it about technology that has us feeling like we are in the dark ages again? Oh how we rely on machinery to do it all for …

Read more

Posted in Lead Generation, Marketing, Prospecting | Leave a comment

The 22 Immutable Laws of Branding: Part 4 of 12 — chapters 7 & 8

Brandt Posted on December 20, 2011

The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand Written by: Al Ries and Laura Ries Summarized by: Amie Hansen Missed part 3. Click here. Part 4 Chapter 7 – The Law of Quality …

Read more

Posted in Launch Leads Methodology, Marketing | Leave a comment