We book qualified building materials conversations every week.

Outreach starts in week one. List build, messaging, and buyer research finish during onboarding, so day one of the engagement is dialing day — we don’t ramp by quarter, open capacity can’t wait that long. First qualified appointments typically land in the first weeks, with steady weekly cadence building from there. You see meetings on the calendar before most agencies have finished their kickoff deck.

Three-point standard, and all three must be met. Verified need — the buyer has named a real project with a spec that calls for your materials, not idle price curiosity. Decision-maker authority — they control the buy-out, or they’re one of the few who can, not an estimator gathering quotes. Active project timeline — there’s a live job with a groundbreak or material-release date attached. Anything short of all three doesn’t make your calendar. Most agencies count any price-shopper with a pulse as a “lead.” We don’t.

Yes — our SDRs work your product line, not a generic script. Lumber and engineered wood, concrete and masonry, roofing, insulation, windows and doors, structural steel; specs and submittals, takeoffs and bid packages, lead times and jobsite delivery. We tune the messaging to your products and the buyer’s project — not a one-size “we sell building materials” pitch a contractor tunes out.

We screen for it before you ever dial. A buyer pulling numbers for a job that hasn’t been awarded isn’t a meeting — it’s a follow-up date. Project stage, budget authority, and a real material-release window are part of qualification, not a surprise on the call. We map the timeline so your time goes where a job can actually be bought this quarter.

Mid-market distributors and pro dealers through national manufacturers. The common thread isn’t headcount, it’s a selling motion: you need reps or AEs who can run a quote and win the job once qualified meetings hit the calendar. If you’re earlier-stage without that in place, we’ll tell you upfront.

Onboarding runs five to ten business days from kickoff. We use that window to build the buyer target list, map your product line and lead times, train SDRs on your offer, and integrate with your CRM. Most of it compresses into two or three short working sessions, so your time stays minimal. Messaging gets iterated weekly through the first month off real call data — what’s landing, what isn’t. The point is to sound like your team, not another agency reading a script.

Yes, and targeting goes deeper than trade alone. We layer buyer type, project type (residential, commercial, multifamily, institutional), project value and stage, permit and bid-award signals, product fit, geography, and the timing signals that mean a build is live. The output is a tight buyer list that fits your product line — not a generic contractor pull from a list vendor. Sloppy targeting is the single biggest reason outbound campaigns underperform. We fix it before week one.

Monthly retainer, scoped to your target volume, buyer complexity, and the segments you want to hit. National builder and commercial targets cost more to engage; straightforward regional plays cost less. We don’t publish a rate card because every supplier’s product line and buyer looks different, and a flat price would either overcharge half our clients or undercharge the other half. Book the assessment and you’ll get a written scope and quote within 30 minutes of the call.