Let Launch Leads deliver you qualified freight broker leads from shippers with consistent transportation needs. Connect with Supply Chain Directors, Logistics Managers, and Transportation Coordinators ready to consolidate carrier relationships and reduce freight spend.
LEAD GENERATION COMPANIES
Qualified Leads Built for Freight Brokerage
Launch Leads specializes in identifying shippers experiencing active service failures—missed pickups, damaged freight, inconsistent transit times, or capacity constraints—who need reliable freight broker partnerships with dedicated account management and proactive problem-solving, not companies casually exploring alternatives or testing the spot market without genuine intent to change transportation providers.
Types of Qualified Freight Brokerage Leads We Deliver
We target shippers across manufacturing, distribution, retail, and e-commerce operations who are actively addressing carrier reliability problems, freight cost optimization needs, or capacity planning challenges. Whether you specialize in full truckload, less-than-truckload, refrigerated transport, flatbed shipping, or specialized equipment, we identify prospects whose specific lane requirements, shipment volumes, and service expectations align with your carrier network capabilities and operational expertise.
- Mid-Market Manufacturers experiencing carrier capacity shortages during seasonal peaks requiring dedicated freight broker relationships with diverse carrier networks
- E-Commerce Distribution Centers scaling beyond regional parcel shipping into multi-modal LTL and FTL requiring specialized handling and time-definite delivery
- Food and Beverage Distributors managing temperature-controlled freight across inconsistent carrier networks requiring FSMA compliance and real-time shipment visibility
- Building Materials Suppliers coordinating flatbed and specialized equipment shipments where asset-based carriers lack geographic coverage or equipment availability
- Third-Party Logistics Providers seeking freight broker partnerships to supplement internal capacity during demand spikes or service failures
- Consumer Goods Manufacturers consolidating fragmented carrier relationships to reduce freight spend and improve supply chain predictability
Reporting & Transparency
You’ll have real-time access to every prospect we contact, every conversation we have, and every qualification criterion we verify. Our reporting dashboard shows detailed lead information including shipping volume, primary lanes, freight modes, current carrier relationships, service failure frequency, and decision-maker authority. Track conversation volume, qualification rates, appointment scheduling, and pipeline progression across different shipper types, geographic regions, and freight specializations.
Integration options include:
- Direct CRM integration (Salesforce, HubSpot, Pipedrive)
- Automated data sync with your existing sales workflow
- Custom reporting aligned to your internal KPIs
- Weekly strategy calls to optimize targeting and messaging
- Real-time Slack or email notifications for urgent opportunities
- CSV export functionality for internal analysis and forecasting
Why Freight Brokers Choose Launch Leads
We understand the difference between shippers seeking strategic freight broker partnerships with dedicated account management and service guarantees versus those simply testing spot market rates for one-off shipments or seasonal overflow capacity. You only speak with decision-makers evaluating long-term transportation relationships based on service quality and operational reliability—not shipping coordinators gathering backup quotes without authority to change primary carrier assignments.
Volume and Consistency QualificationWe qualify prospects on monthly shipment frequency, lane consistency, and annual freight spend before they reach your sales team. No more discovery calls with shippers whose volumes are too inconsistent for profitability, whose lanes fall outside your carrier network coverage, or whose expectations for pricing don't align with their actual shipping complexity and service requirements.
Service-Failure Timing IntelligenceWe identify prospects experiencing active carrier performance problems—missed delivery windows, damaged freight claims, capacity rejections, or invoice disputes—not companies passively monitoring market rates without genuine dissatisfaction with current providers. They're contacting you because something isn't working with their existing transportation relationships, not because they're building vendor lists for theoretical future bid opportunities.
How We Generate Freight Brokerage Leads
1) Strategic Capability Assessment
- Deep-dive into your freight specializations, carrier network strengths, and ideal shipper profile based on lanes and volumes
- Identify target prospects based on industry verticals, shipping patterns, and freight complexity matching your operational expertise
- Define qualification criteria including shipment frequency, modal requirements, and decision-maker authority levels
2) Shipper Prospect Targeting
- Custom list building focused on companies showing carrier performance gaps, capacity constraints, or freight spend optimization needs
- Verification of shipping volumes, primary lanes, freight modes, and current carrier relationships
- Industry and geographic prioritization based on your carrier network coverage and competitive positioning
3) Decision-Maker Engagement
- Strategic outreach to supply chain and logistics leaders via phone, email, and LinkedIn
- Problem-focused messaging addressing service reliability issues, freight cost challenges, or capacity planning gaps
- Qualification conversations to verify shipment volumes, lane consistency, service expectations, and purchasing authority
4) Qualified Partnership Appointments
- Scheduled meetings with decision-makers who've confirmed carrier performance problems and transportation budget authority
- Comprehensive briefings including current carrier mix, service failures, lane profiles, and decision process timeline
- Direct calendar placement with your account executives or operations team for rate quoting and service presentations
What You Get With Launch Leads' Freight Broker Lead Generation Service
Lane-Matched Targeting
We identify shippers whose primary lanes, freight modes, and shipment volumes align with your carrier network strengths and operational capabilities—not prospects requiring specialized equipment you don’t control, geographic coverage you can’t provide, or freight volumes too small to justify dedicated account management and proactive service support.
Decision-Maker Access
We reach Supply Chain Directors, Logistics Managers, and Transportation Procurement leaders who control freight broker vendor selection and carrier assignment authority—not shipping coordinators executing carrier assignments from executives making actual transportation strategy decisions, or customer service representatives processing shipment orders without procurement influence.
Service-Failure Timing Intelligence
We identify prospects experiencing active carrier performance failures, capacity shortages, or freight cost pressures creating genuine urgency for new freight broker partnerships—not companies casually monitoring market rates, building backup vendor lists, or gathering competitive quotes without demonstrated dissatisfaction with current transportation providers.
Common Questions
How quickly will I start receiving leads?
Most freight broker clients begin receiving qualified appointments within 30 days of onboarding. The first two weeks involve deep-dive conversations to understand your carrier network capabilities, freight specializations, lane strengths, and target shipper profile. Week three begins decision-maker outreach, and week four typically delivers your first scheduled discovery calls and lane analysis presentations with qualified shippers experiencing active carrier performance problems.
What makes these leads different from a lead database?
Lead databases give you shipper names and contact information—we deliver qualified carrier evaluation conversations. Every prospect we schedule has confirmed their transportation challenges or carrier performance issues, verified budget authority and decision-making involvement, and expressed genuine interest in evaluating freight broker partnerships. They’re exclusive to you, not shared with competing freight brokers or 3PL providers in your market.
How do you ensure lead quality?
We verify shipment frequency, freight volumes, lane consistency, and purchasing authority before scheduling any appointment. We qualify prospects on monthly shipping activity, modal requirements, current carrier relationships, and service expectations. Shippers without consistent volumes, whose lanes fall outside typical broker coverage areas, or whose freight complexity requires asset-based carrier capabilities never reach your sales team.
Can I cancel anytime?
Yes. We operate on month-to-month agreements with no long-term contracts. We believe in earning your business every month by delivering qualified appointments that convert to profitable freight relationships. We simply require 30 days notice if you decide to discontinue service.
Do you understand the freight brokerage business?
Absolutely. We understand lane density economics, carrier capacity management, freight class complexity, and the difference between transactional spot market buyers and strategic partnership opportunities. We’ve worked with freight brokers specializing in full truckload, LTL, refrigerated transport, flatbed, and specialized equipment across diverse industry verticals. We know the difference between a shipping coordinator gathering backup quotes and a supply chain director evaluating new freight broker relationships with genuine carrier performance problems and budget authority.
What kind of support do I get?
You’ll have a dedicated account manager who understands freight broker sales cycles and shipper procurement processes. This includes weekly strategy calls to review performance and optimize targeting, real-time dashboard access to monitor all prospect activity, and Slack or email support for urgent matters. We function as an extension of your business development team, not just a vendor providing shipper contacts.
Book A 30-Day Assessment
We’ll analyze your freight specializations, carrier network capabilities, and ideal shipper profile—identify high-probability prospects experiencing carrier performance failures or capacity constraints—and map out a systematic approach to fill your pipeline with qualified lane analysis meetings and service presentations. Supported by over $5 billion in revenue generated, 152,000+ appointments set across multiple industries, and proven expertise in complex B2B transportation and logistics lead generation.
