Let Launch Leads deliver qualified appointments with shippers actively evaluating freight forwarding partners. Connect with Supply Chain Directors, Logistics Managers, and Import/Export Coordinators who need your specialized capabilities.
LEAD GENERATION COMPANIES
Qualified Appointments Built for Freight Forwarders
The freight forwarding sales cycle presents unique challenges. Shippers request quotes, then disappear into 60-day carrier comparisons. Supply chain managers express interest after delays, then revert to incumbents once the crisis passes. Import/export directors engage during peak season, then go silent until next budget cycle. Most lead generation treats freight forwarding like commodity logistics, but securing high-value clients requires understanding the difference between a shipper casually gathering quotes versus one experiencing genuine operational pain—customs failures creating port delays, capacity shortages disrupting deliveries, or visibility gaps leaving customers in the dark. Launch Leads specializes in identifying shippers with active freight challenges: businesses expanding into new international markets, manufacturers struggling with multi-modal coordination, or importers whose documentation errors are costing thousands in demurrage fees.
Types of Qualified Appointments We Deliver
We target shippers across diverse trade lanes who match your service capabilities and specialty expertise. Whether you specialize in ocean consolidation, air freight, customs brokerage, or multi-modal solutions, we identify prospects whose requirements align with what you provide.
- Importers and E-commerce Brands expanding internationally beyond current forwarder coverage, requiring multi-country consolidation or specialized customs expertise
- Manufacturers with Complex Supply Chains managing time-sensitive shipments requiring door-to-door coordination across multiple carriers
- Industrial Equipment Distributors shipping oversized cargo, project freight, or high-value machinery requiring specialized handling
- Chemical and Hazmat Shippers needing IMDG-certified handling and compliance with dangerous goods regulations
- Fashion and Retail Importers requiring rapid transit times, predictable peak capacity, and inventory management coordination
- Food and Perishable Goods demanding temperature-controlled containers and cold chain integrity
Reporting & Transparency
You’ll have real-time access to every prospect contact, conversation, and qualification criterion. Our dashboard shows freight volumes by mode, active trade lanes, existing forwarder relationships, operational challenges, and verified decision-making authority. Track appointment show rates, conversions, and total contract value.
Integration options include:
- Direct CRM integration (Salesforce, HubSpot, Pipedrive, Microsoft Dynamics)
- Automated data sync with your sales workflow
- Custom reporting aligned to your KPIs
- Weekly strategy calls to optimize targeting
- Real-time notifications for high-priority opportunities
- CSV export for forecasting and analysis
Why Freight Forwarders Choose Launch Leads
Service-Specific Qualification
We understand the difference between basic port-to-port freight versus complex multi-modal coordination with customs brokerage and warehousing. You only speak with prospects whose shipping complexity matches your capabilities—no more quoting commodity shipments when you specialize in project cargo, or vice versa.
Volume and Margin Alignment
We qualify prospects on freight spend, shipment frequency, and service expectations before they reach your team. No more discovery calls with small shippers seeking the lowest spot rate when you need steady-volume customers who value compliance expertise over price competition.
Pain Point and Urgency Verification
We identify prospects experiencing active freight failures—customs delays costing money, capacity shortages disrupting schedules, documentation errors creating compliance risks, or visibility gaps damaging relationships. You speak with decision-makers who have genuine urgency to change forwarders.
How We Generate Freight Forwarding Appointments
1) Deep-Dive Capability Mapping
- Analyze your service portfolio, trade lane expertise, and ideal customer profile
- Identify target shipper characteristics including freight volumes and modal preferences
- Define qualification criteria covering pain points, service requirements, and decision-making authority
2) Targeted Prospect Identification
- Custom list building focused on companies showing freight challenges or international expansion
- Verification of import/export volumes and decision-maker accessibility
- Industry prioritization based on your proven service delivery
3) Multi-Channel Prospect Engagement
- Strategic outreach to Supply Chain Directors, Logistics Managers, and Import/Export Coordinators via phone, email, and LinkedIn
- Problem-focused messaging addressing freight challenges like capacity constraints or compliance complexity
- Qualification conversations to verify freight volumes, service needs, and evaluation readiness
4) Qualified Appointment Delivery
- Scheduled meetings with prospects who’ve confirmed freight pain points and decision-making authority
- Comprehensive briefings including current forwarder relationships and capability gaps
- Direct calendar placement with your sales team for discovery conversations
What You Get With Launch Leads' Freight Forwarding Lead Generation Service
Urgency and Timing Intelligence
We identify prospects experiencing active freight failures—port congestion causing delays, customs errors creating demurrage charges, or capacity shortages disrupting commitments—not shippers collecting quotes for annual RFPs. Real operational pain means faster sales cycles.
Common Questions
How quickly will I start receiving appointments?
Most freight forwarders begin receiving qualified appointments within 30 days. The first two weeks map your service capabilities and ideal customer profile. Week three begins targeted outreach, and week four typically delivers your first appointments.
What makes these appointments different from RFP responses?
RFP responses involve competing with 8-12 forwarders on pure price—we deliver exclusive appointments with decision-makers who’ve confirmed operational challenges and service requirements beyond rates. Every prospect has been vetted against your qualification criteria. They’re looking for partnership value, not just the cheapest quote.
How do you ensure appointment quality?
We verify decision-making authority, confirm freight pain points creating urgency, validate that volumes and expectations align with your profile, and ensure shipping requirements match your coverage. Prospects who don’t meet these standards never reach your calendar.
Can I cancel anytime?
Yes. We operate on month-to-month agreements with no long-term contracts. We earn your business every month through consistent delivery of qualified appointments. If you need to pause or cancel, we require 30 days written notice.
Do you understand freight forwarding and international logistics?
Absolutely. We understand FCL versus LCL ocean freight, why Incoterms matter for liability, how ISF filing impacts customs clearance, and what drives forwarder selection beyond rates. We’ve worked with forwarders across ocean consolidation, air freight, customs brokerage, project cargo, and temperature-controlled shipments. We qualify based on service-specific requirements.
What kind of support do I get?
You’ll have a dedicated account manager who understands freight forwarding. This includes weekly strategy calls, real-time dashboard access, and direct communication for urgent opportunities. We become an extension of your sales team, adapting as we learn what converts best in your markets.
Book A 30-Day Assessment
We’ll analyze your service capabilities, trade lane expertise, and ideal customer profile — identify high-probability prospects in your target markets experiencing genuine freight challenges — and map out a systematic approach to fill your pipeline with qualified opportunities. Supported by over $5 billion in revenue generated, 152,000+ appointments set, and proven expertise in complex B2B sales.
