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OIL AND GAS LEAD GENERATION°

We book qualified oil and gas conversations every week.

Launch Leads puts appointments with operations managers and drilling engineers straight on your calendar — operators with a funded project, ready to award. You scope and win the work.

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152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
Built for B2B sales leaders since 2009
WalmartSamsungOracleVMwareUS BankVerizon
WHAT AN EMPTY PIPELINE COSTS°

What an empty pipeline really costs an oilfield business

Every week without qualified operator conversations is a week your best reps burn on the wrong accounts — and a week a competitor wins the project you wanted.

  • Your best selling hours spent on contacts benchmarking a single line item they were never going to fund
  • Bids you turn around fast and never hear back on
  • “Interested” contacts with no funded project and no budget owner — dead meetings, not deals
  • A pipeline that dries up the moment outbound stops and referrals slow
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WHAT YOU GET°

Qualified conversations, not names on a list

Oilfield-fluent SDRs

Our reps know the work — drilling and completions, artificial lift, separation and processing, valves and compression, MRO supply, the difference between a benchmark quote and a funded project. No script-readers running a generic dialing play.

Access to the budget owner, past the gatekeepers

We get past the gatekeepers to the operations managers and asset directors who actually own the project budget — not a field hand pricing parts. You stay focused on scoping and winning the work.

Operates like in-house, not an agency

Your SDRs run your product line, your qualification standard, your CRM. By the time a meeting reaches your team, it doesn’t feel like an agency hand-off — it feels like internal pipeline.

OUR CAPABILITIES°

Six capabilities. One outbound engine.

No fabricated case studies. Just the oil and gas lead generation services we run for clients every week.

Qualified Appointment Setting →

Ready-to-engage meetings with verified buyers — briefed, exclusive, on your calendar.

Lead Generation Services →

Outbound that owns the top of the funnel — list build, multi-channel cadence, clean hand-off.

Lead Qualification →

Three-point standard: verified need, budget authority, active timeline. Or it doesn’t pass.

Rapid Inbound Lead Response →

Speed-to-lead under five minutes on inbound forms. Most agencies miss this entirely.

Outsourced SDR Services →

Dedicated reps trained on your category. Operate like in-house, not an agency.

Lead Nurturing →

Multi-touch sequences that keep long-cycle prospects warm until they’re sales-ready.

WE BRING THE CONVERSATIONS°

Why teams trust Launch for oil and gas leads

We know how hard it is to carry a real product line and still spend the week fielding contacts pricing a single part — and how fast a quarter slips when the operators with a funded project never pick up. It’s the discipline behind every oil and gas lead generation campaign we run: empathy for the grind, and the track record to end it.

Launch helps us filter and qualify our leads. We didn’t want to build a call center in-house — we’d rather outsource to someone who already has that set up. They’ve helped us focus on more qualified, closeable deals.

ROGER SHUMWAY

VP · Celtic Bank

When a lead comes in through our website, Launch follows up within five minutes — versus the two to five days it was taking us internally. Quarter over quarter, our qualified leads and opportunities have increased.

SHAWN DICKERSON

Director of Marketing · Corda Technologies

Launch goes out and contacts people who need our services but aren’t looking for it. They get foot in the door with decision makers at the companies you’re trying to get in with. They make it easy and they’re flexible to fit within our existing sales structure.

DAVE BASCOM

Founder/CEO · SEO.com

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THE TRACK RECORD°

The track record behind our oil and gas lead generation

152K+

Qualified appointments delivered

52K+

Sales opportunities created

$5B+

Pipeline revenue influenced

16+

Years scaling B2B sales teams

HOW IT WORKS°

Three steps to a full calendar

No long onboarding, no fog — three steps and your calendar starts filling.

01

Book a demo

Tell us your model — OEM, equipment maker, service company, MRO supplier — and the operators you want to win.

02

We build & scope

We build the target list, train SDRs on your product line and qualification standard, and integrate your CRM.

03

Dialing starts week one

Qualified operator conversations hit your calendar. You scope and close.

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WHO WE SELL FOR°

Our expertise across oil and gas

We’ve run oil and gas lead generation campaigns across the seller models, buyer segments, and product lines below. Your account team brings the playbook for yours.

SELLER MODELS
OEMs & Equipment Makers
Oilfield Service Companies
MRO & Industrial Suppliers
Automation & Controls Vendors
Rental & Tool Providers
Fabrication & Machine Shops
Chemical & Fluids Suppliers
Inspection & Integrity Firms
BUYER SEGMENTS
Upstream E&P Operators
Drilling & Well Contractors
Completions & Frac Operators
Midstream & Pipeline Operators
Gas Processing & Treating
Refining & Downstream
Offshore & Subsea Operators
Utilities & Power Generation
PRODUCT LINES
Drilling & Rig Equipment
Completions & Artificial Lift
Separation & Processing Gear
Valves, Pumps & Compression
Automation, SCADA & Controls
Pipeline & Flow Equipment
MRO & Consumables
Inspection, Testing & Integrity
THE FULL PICTURE°

Oil and gas lead generation, built for how operators actually buy

At Launch Leads, we know you’re the kind of oil and gas company who’s built a real line — the equipment, the field service, the engineering and support to stand behind it. What you need now is operators ready to fund a project.

The problem is that reaching operators with a funded project is hard: most inbound is contacts pricing a single part or benchmarking a line item, and the ones with a sanctioned project are buried behind procurement gatekeepers — every hour on the wrong ones is an hour you’re not scoping. It shouldn’t take standing up an outbound team you don’t want to run just to keep the pipeline full. We get it — we’ve spent 16+ years building outbound engines for B2B sales teams and delivered 152,000+ qualified appointments doing it.

That’s why our oil and gas lead generation engine puts oilfield-fluent SDRs on the phones, screening for verified need, budget authority, and an active project timeline before anything reaches your calendar. Here’s how it works: book a demo, we build and scope the campaign, and dialing starts week one. Done right, oil and gas lead generation isn’t a list of names — it’s a calendar of operators ready to award. Book your free assessment — so you can stop fielding part-price shoppers and start scoping projects.

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FREQUENTLY ASKED QUESTIONS°

Common concerns, answered

“Aren’t these just tire-kickers pricing parts?”

Every lead clears the three-point standard — verified need, budget authority, and an active project timeline. Contacts pricing a single part don’t make the calendar.

“Will the SDRs understand the field, not just part numbers?”

They’re oilfield-fluent and run your product line — drilling, completions, artificial lift, processing, MRO — so the conversation opens on the project, not a line-item price.

“How is this different from a lead database?”

A database gives you names. Our oil and gas lead generation delivers booked conversations with operators who’ve confirmed a real need and the authority to move it forward.

“How fast do appointments start?”

Outreach starts week one — the list and messaging are built during onboarding, so day one is dialing day.

More answers

How quickly does outreach start producing appointments?

Outreach starts in week one. List build, messaging, and account research finish during onboarding, so day one of the engagement is dialing day — we don’t ramp by quarter. Oilfield buying cycles can run long, but reaching the right budget owner doesn’t; first qualified appointments typically land in the first weeks, with steady cadence building from there. You see meetings on the calendar before most agencies have finished their kickoff deck.

What does "qualified" mean in your model?

Three-point standard, and all three must be met. Verified need — a funded project the operator has actually named (a drilling program, a facility upgrade, a plant turnaround, an equipment buildout), not idle price curiosity. Budget authority — an operations manager, asset director, or engineering lead who owns the number, not a field hand gathering quotes. Active timeline — a live project with a date attached. Anything short of all three doesn’t make your calendar. Most agencies count any form-fill with a pulse as a “lead.” We don’t.

Do you understand the oil and gas business?

Yes — our reps work your product line, not a generic script. Drilling and completions equipment, artificial lift, separation and processing, valves and compression, automation and controls, MRO supply; upstream, midstream, and downstream buyers; the difference between a single-part quote and a funded project; the signals that mean a project is sanctioned. We tune the messaging and qualification standard to what you actually sell — not a generic “we sell to oilfield” pitch an operations lead tunes out.

What if the buyer only wants to price a single part?

We screen for it before you ever dial. A contact pricing one part isn’t an oil and gas meeting — it’s a disqualification. We qualify on project scope, budget ownership, and timeline, so your team only talks to operators with a funded project — not a part-price shopper comparing line items across five vendors.

What size oil and gas companies do you work with?

Mid-market equipment makers and service companies through national OEMs and integrated suppliers. The common thread isn’t headcount, it’s a selling motion: you need reps or AEs who can run a project scoping conversation and win the work once qualified meetings hit the calendar. If you’re earlier-stage without that in place, we’ll tell you upfront.

What does onboarding look like, and how do we align on messaging?

Onboarding runs five to ten business days from kickoff. We use that window to build the target account list, map your product line and buyer focus, train SDRs on your offer, and integrate with your CRM. Most of it compresses into two or three short working sessions, so your time stays minimal. Messaging gets iterated weekly through the first month off real call data — what’s landing, what isn’t. The point is to sound like your team, not another agency reading a script.

Can you target by segment, project size, or current vendor?

Yes, and targeting goes deeper than segment alone. We layer buyer segment (upstream, midstream, downstream), operator size and capital budget, project size, current install base and vendor, basin and geography, and the signals that mean a project is live. The output is a tight account list that fits what you sell — not a generic company pull from a list vendor. Sloppy targeting is the single biggest reason outbound campaigns underperform. We fix it before week one.

How is pricing structured?

Monthly retainer, scoped to your target volume, deal complexity, and the buyer segments you want to hit. Enterprise-operator targets and long project cycles cost more to engage; straightforward mid-market plays cost less. We don’t publish a rate card because every oilfield company’s line and buyer looks different, and a flat price would either overcharge half our clients or undercharge the other half. Book the assessment and you’ll get a written scope and quote within 30 minutes of the call.

GET STARTED°

Ready to turn your oil and gas lead generation into booked conversations?

Get a written scope and quote in 30 minutes. No pressure, no slide deck — just a working session on your pipeline.

Prefer to talk?
Call us at 1-877-466-0111
Or email [email protected]

Request your free assessment

Tell us about your product line and the operators you want to win. We’ll come back with a build plan and a written scope for your oil and gas lead generation.

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