AI SOFTWARE LEAD GENERATION°
We build demand with the people funding AI projects.
Most of the companies that will buy your platform aren’t shopping. They have an internal prototype and a team who believes the problem is handled. We do the research and make the calls that open the conversation there, long before a shortlist exists.
152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
16+
Years scaling B2B sales teams
HOW WE SEE IT°
We don’t wait for demand from teams already building their own AI. We create it.
An API key made building AI look almost free, and that was the point. It also means every account you want has a demo, a champion, and a quiet belief that the problem is already handled — so they never enter the market and no list will ever show them. Here’s what we believe.
01
Your competitor isn’t another vendor. It’s the prototype.
Two engineers and an API key produce something that works on ten examples. What it doesn’t produce is evaluation, monitoring, or a person who owns it at three in the morning. We make the call while that gap is still an opinion, before it becomes a rebuild nobody wants to fund.
02
An AI initiative isn’t demand. It’s a headcount with a name.
Nearly every company you want to sell to already has one, which is exactly why none of them look like buyers from the outside. The initiative is the reason to call, not the reason to wait for a hand to go up.
03
Everyone is chasing the accounts that raised a hand. We go build the rest.
A company that filled out a form is a company forty vendors already found. The demand we create in your target accounts is yours to keep: the research, the relationships, the way in. Not a list you rent for as long as you keep paying.
WHO WE CALL°
The titles we build demand with
We research the account first, then navigate to the person who can fund the work. Usually while their team is still trying to get an internal build past a demo.
Chief AI Officer or Head of AI
Chief Data Officer
VP of Data Science and Machine Learning
Director of Applied AI and Automation
Head of Data Platform and Analytics
VP of Product, AI features
VP of Customer Experience Operations
Chief Information Officer
The qualification standard
What “qualified” means before it reaches your calendar
01
FitThey match your ideal buyer: the data they already hold, where it lives, and the workflow your model was built to run inside.
02
TimingThe problem is real for them right now, whether today’s answer is a spreadsheet, an outsourced team, or a prototype someone built in-house.
03
MotivationSomething made it a priority: a board mandate, an internal build that stalled, a renewal on a competing contract, a new data or AI leader in the seat.
If we can’t confirm all three on a live call, we don’t book the meeting. Every one that lands comes with a written brief, so your closer walks in ready.
WHAT YOU SELL°
Whatever your platform does, someone owns the budget for it.
Each of these sells into a different room, with a different budget owner and a different reason to move. Tell us which one is yours and we build the outreach around it.
Active Learning Tools
AI Writing Assistant
Conversational Intelligence
Chatbots
Data Labeling
Data Science and Machine Learning Platforms
Deep Learning
Generative AI
AI Chatbots
Generative AI Infrastructure
Machine Learning
MLOps Platforms
Synthetic Data
Video Surveillance
Video Translation
AI Agents for Business Operations
THE TRACK RECORD°
Demand built. Meetings booked.
152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
16+
Years scaling B2B sales teams
“
Launch goes out and contacts people who need our services but aren’t looking for it. They get foot in the door with decision makers at the companies you’re trying to get in with. They make it easy and they’re flexible to fit within our existing sales structure.
DAVE BASCOM
Founder/CEO · SEO.com
HOW IT WORKS°
From signed deal to booked appointments in 30 days
Everyone runs the same playbook. We write yours. Week one we start building demand in accounts no competitor is reaching, so from day one the pipeline is yours to command.
Days 0–7 · Kickoff and setup
We map the demand to create
Discovery call, shared Slack channel, and a list of the objections your team already hears about accuracy, data privacy, and the model their own engineers are building. We draft the outreach, you review it, and we build the target account list.
Days 8–14 · Launch
Outreach starts, in small batches
Phone, email, and LinkedIn run together, reaching data and AI leaders who aren’t evaluating anything yet. Your account manager reviews every reply and every meeting, daily.
Days 15–30 · Dial in and grow
What works, we scale
What doesn’t, we cut. By day 30 your first qualified conversations are on the calendar, and the demand underneath them is yours.
THE FULL PICTURE°
AI software lead generation that creates demand, not just captures it
Why we build demand instead of chasing the accounts that raised a hand
At any moment only a thin slice of companies are actively shopping for AI, and every vendor you compete with is bidding for that same slice. The rest look quiet for a reason that has nothing to do with need: they stood up an internal build, it demos well, and nobody has priced what happens when it meets real volume. That account will never appear on an intent report. We play a bigger game. We reach those teams while the build is still a demo, and turn a quiet account into demand that belongs to you.
How Launch Leads runs it
Our AI software lead generation is phone-first. A real person makes a real call and confirms fit, timing, and motivation before anything reaches your calendar. Our callers are trained on your product and the problem it solves, so the conversation opens on their data and their workflow rather than a script, and they have spent years getting past gatekeepers to directors, VPs, and the C-suite.
What you own on the other side
Conversations with the people who fund the work, started before anyone else knew there was work. The research and the call outcomes stay yours. A pipeline you command instead of bid for. Book your assessment, and let’s go build it.
COMMON QUESTIONS°
Straight answers
Our buyers keep saying they’ll build it in-house. Does outbound work against that?
That is the conversation worth having, and it only happens if someone starts it. An internal build usually stalls on the unglamorous part: evaluation, monitoring, edge cases, and who owns it in production. We open on their build rather than your product, which is why those calls turn into meetings instead of comparisons.
How do you reach teams that aren’t evaluating anything yet?
We research the accounts that fit your ideal buyer, find the reason a conversation is worth having now, and open it with a real call rather than a blast. That is how a quiet account becomes a warm meeting, and eventually demand you own.
Do your callers understand AI products?
They are trained on your product, your category, and the objections your team already hears. Real people who have sold to directors, VPs, and the C-suite. You can ask to hear a recording of a live call before you sign.
Can you target by industry, data maturity, or company size?
Yes. Lists are built by industry, headcount, data and cloud environment, funding stage, or whether the company has an AI leader in place, then run against your CRM to strip duplicates and accounts already in motion.
How fast can we start booking meetings?
About 30 days from kickoff. Days 0–7 is planning, list build, and message writing. Days 8–14 is launch in small batches. Days 15–30 is fine-tuning and scaling.
Who owns the leads and the demand?
You do. The lists we build, the accounts we work, the call outcomes, and the pipeline we create belong to you. You can take a full export if we ever part ways.
GET STARTED°
Ready to build demand in the accounts already building their own AI?
Get a written scope and quote in 30 minutes. No pressure, just a working session on where your next demand is going to come from.
Call us at 1-877-466-0111
Or email [email protected]
Or email [email protected]
Request your free assessment
Tell us about your platform and the companies you want to win. We’ll come back with a build plan and a written scope for your AI software lead generation.