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VIDEO PRODUCTION LEAD GENERATION°

We book qualified video production conversations every week.

Launch Leads puts appointments with VPs of marketing and brand directors straight on your calendar — companies with a funded video project, ready to hire. You pitch and win the account.

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152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
Built for B2B sales leaders since 2009
WalmartSamsungOracleVMwareUS BankVerizon
WHAT AN EMPTY PIPELINE COSTS°

What an empty pipeline really costs a production studio

Every week without qualified video conversations is a week your best crews and edit suites sit idle — and a week a competitor wins the account you wanted.

  • Your best selling hours spent on price-shoppers chasing a single cheap video they were never going to fund
  • Bids and treatments you turn around fast and never hear back on
  • “Interested” prospects with no funded project and no one who owns the budget — dead meetings, not deals
  • A pipeline that dries up the moment outbound stops and referrals slow
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WHAT YOU GET°

Qualified conversations, not names on a list

Brand-fluent SDRs

Our reps know the work — brand films, product and explainer video, commercials, event coverage, the difference between a founder pricing one cheap edit and a company with a funded project ready to hire. No script-readers running a generic dialing play.

Access to the budget owner, past the gatekeepers

We get past the gatekeepers to the VPs of marketing and brand directors who actually own the budget — not a coordinator gathering quotes. You stay focused on the pitch and winning the account.

Operates like in-house, not an agency

Your SDRs run your reel, your qualification standard, your CRM. By the time a meeting reaches your team, it doesn’t feel like an agency hand-off — it feels like internal pipeline.

OUR CAPABILITIES°

Six capabilities. One outbound engine.

No fabricated case studies. Just the video production lead generation services we run for clients every week.

Qualified Appointment Setting →

Ready-to-engage meetings with verified buyers — briefed, exclusive, on your calendar.

Lead Generation Services →

Outbound that owns the top of the funnel — list build, multi-channel cadence, clean hand-off.

Lead Qualification →

Three-point standard: verified need, budget authority, active timeline. Or it doesn’t pass.

Rapid Inbound Lead Response →

Speed-to-lead under five minutes on inbound forms. Most agencies miss this entirely.

Outsourced SDR Services →

Dedicated reps trained on your category. Operate like in-house, not an agency.

Lead Nurturing →

Multi-touch sequences that keep long-cycle prospects warm until they’re sales-ready.

WE BRING THE CONVERSATIONS°

Why teams trust Launch for video production leads

We know how hard it is to run a sharp studio and still spend the week fielding founders price-shopping the cheapest edit — and how fast a quarter slips when the companies with a funded project never pick up. It’s the discipline behind every video production lead generation campaign we run: empathy for the grind, and the track record to end it.

Launch helps us filter and qualify our leads. We didn’t want to build a call center in-house — we’d rather outsource to someone who already has that set up. They’ve helped us focus on more qualified, closeable deals.

ROGER SHUMWAY

VP · Celtic Bank

When a lead comes in through our website, Launch follows up within five minutes — versus the two to five days it was taking us internally. Quarter over quarter, our qualified leads and opportunities have increased.

SHAWN DICKERSON

Director of Marketing · Corda Technologies

Launch goes out and contacts people who need our services but aren’t looking for it. They get foot in the door with decision makers at the companies you’re trying to get in with. They make it easy and they’re flexible to fit within our existing sales structure.

DAVE BASCOM

Founder/CEO · SEO.com

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THE TRACK RECORD°

The track record behind our video production lead generation

152K+

Qualified appointments delivered

52K+

Sales opportunities created

$5B+

Pipeline revenue influenced

16+

Years scaling B2B sales teams

HOW IT WORKS°

Three steps to a full calendar

No long onboarding, no fog — three steps and your calendar starts filling.

01

Book a demo

Tell us your model — brand studio, commercial house, product or event video — and the companies you want to win.

02

We build & scope

We build the target list, train SDRs on your reel and qualification standard, and integrate your CRM.

03

Dialing starts week one

Qualified video conversations hit your calendar. You pitch and close.

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WHO WE SELL FOR°

Our expertise across video production

We’ve run video production lead generation campaigns across the studio models, buyer industries, and video services below. Your account team brings the playbook for yours.

PRODUCTION MODELS
Corporate & Brand Studios
Commercial & Broadcast Houses
Product & eCommerce Video
Event & Conference Capture
Animation & Motion Graphics
Video Marketing Agencies
Post-Production & Editing Houses
Live & Streaming Production
BUYER INDUSTRIES
SaaS & Technology
Financial Services & Insurance
Healthcare & Life Sciences
Retail & Consumer Brands
Manufacturing & Industrial
Professional Services
Nonprofits & Associations
Real Estate & Hospitality
VIDEO SERVICES SOLD
Brand & Culture Films
Product & Explainer Video
TV & Digital Commercials
Customer & Case-Study Stories
Event & Conference Coverage
Social & Short-Form Video
Animation & Motion Graphics
Recruiting & Training Video
THE FULL PICTURE°

Video production lead generation, built for how companies actually hire a studio

At Launch Leads, we know you’re the kind of video production company who’s built a real studio — a strong reel, the crews and edit suites, the craft to stand behind the work. What you need now is companies ready to fund a project.

The problem is that reaching companies with a funded video project is hard: most inbound is founders pricing one cheap video or businesses collecting quotes they’ll never act on — and every hour spent on the wrong ones is an hour you’re not pitching. It shouldn’t take standing up an outbound team you don’t want to run just to keep the pipeline full. We get it — we’ve spent 16+ years building outbound engines for B2B sales teams and delivered 152,000+ qualified appointments doing it.

That’s why our video production lead generation engine puts brand-fluent SDRs on the phones, screening for verified need, budget authority, and an active project timeline before anything reaches your calendar. Here’s how it works: book a demo, we build and scope the campaign, and dialing starts week one. Done right, video production lead generation isn’t a list of names — it’s a calendar of marketing leaders ready to hire. Book your free assessment — so you can stop fielding price-shoppers and start pitching real projects.

Get a Free Needs Assessment
FREQUENTLY ASKED QUESTIONS°

Common concerns, answered

“Aren’t these just price-shoppers?”

Every lead clears the three-point standard — verified need, budget authority, and an active project timeline. Founders chasing the cheapest edit don’t make the calendar.

“Will the SDRs understand video, not just book meetings?”

They’re brand-fluent and run your reel — brand films, product video, commercials, event coverage — so the conversation opens on the company’s goal, not a line-item price.

“How is this different from a lead database?”

A database gives you names. Our video production lead generation delivers booked conversations with marketing leaders who’ve confirmed a funded project and the authority to move it forward.

“How fast do appointments start?”

Outreach starts week one — the list and messaging are built during onboarding, so day one is dialing day.

More answers

How quickly does outreach start producing appointments?

Outreach starts in week one. List build, messaging, and account research finish during onboarding, so day one of the engagement is dialing day — we don’t ramp by quarter. Production calendars can’t wait a quarter to fill; first qualified appointments typically land in the first weeks, with steady weekly cadence building from there. You see meetings on the calendar before most agencies have finished their kickoff deck.

What does "qualified" mean in your model?

Three-point standard, and all three must be met. Verified need — a funded project the buyer has actually named (a brand film, a product-launch video, a campaign, an event shoot), not idle price curiosity. Budget authority — a CMO, VP of marketing, or brand director who owns the number, not a coordinator gathering quotes. Active timeline — a live project with a date attached. Anything short of all three doesn’t make your calendar. Most agencies count any form-fill with a pulse as a “lead.” We don’t.

Do you understand the video production business?

Yes — our reps work your reel, not a generic script. Brand and culture films, product and explainer video, commercials, event coverage, animation and motion graphics; the difference between a one-off cheap edit and a funded project; the buying signals that mean a real budget is behind it. We tune the messaging and qualification standard to what you actually shoot — not a generic “we make videos” pitch a marketing leader tunes out.

What if the buyer only wants the cheapest quote?

We screen for it before you ever dial. A founder shopping for one cheap video isn’t a video production meeting — it’s a disqualification. We qualify on project scope, budget ownership, and timeline, so your team only talks to companies with a funded project — not a price-shopper collecting quotes across five vendors.

What size video production companies do you work with?

Mid-market studios through national production companies and agencies. The common thread isn’t headcount, it’s a selling motion: you need reps or AEs who can run a creative pitch and win a project once qualified meetings hit the calendar. If you’re earlier-stage without that in place, we’ll tell you upfront.

What does onboarding look like, and how do we align on messaging?

Onboarding runs five to ten business days from kickoff. We use that window to build the target account list, map your reel and industry focus, train SDRs on your offer, and integrate with your CRM. Most of it compresses into two or three short working sessions, so your time stays minimal. Messaging gets iterated weekly through the first month off real call data — what’s landing, what isn’t. The point is to sound like your team, not another agency reading a script.

Can you target by industry, company size, or marketing budget?

Yes, and targeting goes deeper than industry alone. We layer buyer industry, company size and marketing headcount, marketing budget, brand maturity, current agency relationships, geography, and the signals that mean a project is live. The output is a tight account list that fits what you shoot — not a generic company pull from a list vendor. Sloppy targeting is the single biggest reason outbound campaigns underperform. We fix it before week one.

How is pricing structured?

Monthly retainer, scoped to your target volume, deal complexity, and the industries you want to hit. Enterprise-brand targets and long production cycles cost more to engage; straightforward mid-market plays cost less. We don’t publish a rate card because every studio’s reel and buyer looks different, and a flat price would either overcharge half our clients or undercharge the other half. Book the assessment and you’ll get a written scope and quote within 30 minutes of the call.

GET STARTED°

Ready to turn your video production lead generation into booked conversations?

Get a written scope and quote in 30 minutes. No pressure, no slide deck — just a working session on your pipeline.

Prefer to talk?
Call us at 1-877-466-0111
Or email [email protected]

Request your free assessment

Tell us about your reel and the companies you want to win. We’ll come back with a build plan and a written scope for your video production lead generation.

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