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Lead Prospecting

Is Cold Calling Dead? Ask Harvard.

By April 11, 2010December 16th, 2021No Comments

Apr 11, 2010

The Harvard Business Review posted a blog entry in which the author states:

“…the cold call is not only alive, it’s kicking. And it should be utilized by every B2B sales force.”

For the complete article: Cold Call Tactics That Increase Sales

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