In One Word Describe the Biggest Challenge to Sales

Does the fear of cold-calling stand in the way of your success? Launch Leads is the answer.

In One Word Describe the Biggest Challenge to Sales

Written by: Dave Goates, Director of Human Capital

I was in a LinkedIn discussion group the other day, and noticed the topic of today’s post. How would you describe your biggest sales challenge in one word? The answers I read were enlightening. Some respondents used more than one word, but here’s a sample with some observations:

  • Economy – lots of people think it’s today’s number one problem inhibiting sales, don’t believe it – regardless of the state of the economy sales are happening every day
  • Creativity – the need to be creative was never more in evidence than it is today
  • Profit – if you aren’t making one, time to roll in the team and retool your value proposition
  • Automation – is it possible to replace a sales person with a machine?
  • Charisma – wondering if that refers to the sales people, or the people on the other end
  • Management – sales people either love ‘em or hate ‘em, hard to stay lukewarm on that topic
  • Accounting – ever been tempted to think of the Accounting Department sometimes as the “sales prevention department?”
  • Fear – more than one person said that
  • Negotiate – everything in sales is a negotiation, can your people negotiate?
  • Predictability – don’t ever discount the serendipitous sales result – it happens and it’s unpredictable even when an existing customer wants more
  • Accuracy – is your value proposition being accurately portrayed to your market with a sales process everyone buys into?
  • Cold Calls – two words, but it’s the dread of most sales people, and businesses like ours thrive on the hatred of it
  • Procrastinators – referring to prospects who are slow making decisions, which is usually a signal you haven’t found the decision maker yet
  • Listening – some sales people don’t know when to stop talking and listen to the prospect
  • Discounting – make certain there are limits to which your team will not go that put you under water
  • Discouragement – it’s a salesperson’s constant companion, make certain they know how to leave it in their rear view mirror
  • Voicemail – the place where a sales call goes to die
  • Hiring – getting the right people in the right seats on the bus is half your battle
  • Recruiting – when you spot talent, find a place or make one, don’t wait until there’s an opening
  • Persistence – you’ll know if you’ve got it, because without it you die on the vine waiting to be watered
  • Smile – did you know you can “hear” a smile over the phone?

Share your thoughts with us. Anything pop into your mind?

Random Posts

This entry was posted in Appointment Setting, Lead Generation, Marketing, Prospecting. Bookmark the permalink.

2 Responses to In One Word Describe the Biggest Challenge to Sales

  1. Just desire to say your article is as surprising. The clarity in your publish is just excellent and i could suppose you are an expert in this subject. Fine along with your permission allow me to grasp your RSS feed to keep updated with forthcoming post. Thanks 1,000,000 and please continue the enjoyable work.

  2. Jack says:

    I need to give thanks so much for the job you have made in writing this post. I am hoping the same perfect job by you in the future as well.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>