B2B APPOINTMENT SETTING SERVICES°
We book qualified B2B appointments for your team to close.
Fill your calendar each week with real buyers who are ready to talk. A real person makes every call and checks that each one fits before we book it. Your closers stop chasing and get back to closing.
152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
Trusted by B2B sales teams since 2009
HOW WE SEE IT°
We don't wait for demand. We go build it.
The best buyers aren’t sitting on a list, waiting to be found. Most of your future buyers aren’t even looking yet. We built our B2B appointment setting services to go create that demand — here’s what we believe.
- We don’t find opportunities. We create them. The best conversations aren’t on anyone’s list yet. We do the research and the outreach to start them.
- An empty calendar isn’t a problem. It’s a signal to go on offense. We don’t wait for buyers to raise a hand. We make the first move — with something worth their time.
- Everyone runs the same playbook. We write yours. The demand we create is yours. We build a way in that no competitor is using — so it belongs to you, not to us.
WHAT YOU GET°
Demand you own, not a list you rent.
Anyone can rent you a list of the same buyers everyone else is already calling. We build you something better — real demand in accounts that are yours. You get the meetings, and the demand underneath them.
Buyers who aren't on anyone's list yet
The best conversations aren’t on anyone’s list yet.
We research and reach the right accounts before they start shopping — so when the need is real, you’re the first name they know, not the fifth they compare.
Real people, real conversations
You can’t automate trust.
Our callers have spent years selling to directors, VPs, and top execs. They get past the gatekeeper and earn a meeting from people who delete cold emails without reading them.
Demand you keep
Command of your pipeline — not dependence on someone’s machine.
Every meeting comes with a written brief, so your closer walks in ready. And the accounts, the relationships, and the demand we build are yours to keep — not a machine you have to keep renting.
OUR CAPABILITIES°
Six B2B appointment setting services. One demand-building engine.
Real research. Real humans. Real conversations. Here’s the work we run to build your demand.
Appointment Setting →
Ready-to-talk meetings with real buyers — briefed, yours alone, on your calendar.
Lead Generation Services →
Full outbound. We build the list, run the outreach, and open demand you can own.
Lead Qualification →
One clear standard: fit, timing, motivation. Miss one, and it doesn’t pass.
Inbound Lead Response →
We call your web leads back in under five minutes, while they’re still paying attention.
Outsourced SDR Services →
Dedicated reps trained on your market. They work like your own team.
Lead Nurturing →
We keep the long plays warm, so a not-yet becomes a yes.
WHY SALES TEAMS TRUST LAUNCH°
We only win when you win
We treat your pipeline like it’s our own — one team, one goal. That’s the idea behind every campaign we run, backed by a 16-year record: about 26 qualified meetings booked a day, every day, since 2009.
“
They’re not kids just out of school — they understand how to sell to directors, VPs, and C-level. One deal from a single trade-show list more than paid for our entire investment in Launch.
ERICH FLYNN
CEO · Treehouse Interactive
“
When a lead comes in through our website, Launch follows up within five minutes — versus the two to five days it was taking us internally. Quarter over quarter, our qualified leads and opportunities have increased.
SHAWN DICKERSON
Director of Marketing · Corda Technologies
“
We needed somebody who could tee up qualified leads for our high-powered sales team. They really have become an extension of our team. Launch turned leads into results right out of the gate.
LONNIE MAYNE
VP Sales & Marketing · Mindshare
THE TRACK RECORD°
Demand built. Meetings booked.
152K+
Qualified appointments delivered
52K+
Sales opportunities created
$5B+
Pipeline revenue influenced
16+
Years scaling B2B sales teams
HOW IT WORKS°
From signed deal to booked appointments in 30 days
Everyone runs the same playbook. We write yours.
Week one, our B2B appointment setting services start building demand no competitor is reaching — so from day one you’re in command of your own pipeline, not renting someone else’s machine.
01
Days 0–7 · Kickoff and setup
We start the same day and open a shared Slack channel. We run a discovery call, map the demand you want to create, and build a list of common objections from your last year of sales calls. We draft your outreach — you review it — and we build your target account list.
02
Days 8–14 · Launch
Outreach starts on day 8, in small, careful batches. Phone, email, and LinkedIn all run together — reaching buyers who aren’t looking yet. Your account manager reviews every reply and meeting, every day.
03
Days 15–30 · Dial in and grow
What works, we scale. What doesn’t, we cut. By day 30, your first qualified meetings are on the calendar — the start of demand that’s yours.
WHO WE SELL FOR°
We build demand in your world
Creating demand takes real knowledge of your industry. We’ve run our B2B appointment setting services in every field below — tap yours for the full playbook.
FINANCIAL & BUSINESS SERVICES
HEALTHCARE & LIFE SCIENCES
LOGISTICS, INDUSTRIAL & ENERGY
THE FULL PICTURE°
B2B appointment setting services that build demand, not just book it
What great B2B appointment setting looks like
Great appointment setting doesn’t just skim the buyers already shopping. It creates demand — starting real conversations with the right accounts, warming them up, and handing your closers briefed buyers who are ready to talk. Every meeting begins with a real conversation and lands with a written brief, so your closers spend their days closing.
Why we build demand instead of renting lists
At any moment, only a small share of your market is actively shopping — and every competitor is fighting over that same slice. We play a bigger game. We reach the buyers who aren’t looking yet, start a real conversation, and turn cold accounts into demand that’s yours. You’re not renting the same list everyone else calls. You’re building demand no one else has.
How Launch Leads runs B2B appointment setting services
We’ve spent 16+ years building outbound engines for B2B sales teams, and we’ve delivered 152,000+ qualified appointments doing it. Our B2B appointment setting services are phone-first: a real person makes a real call and checks for fit, timing, and motivation before anything reaches your closer’s calendar. Book a free needs assessment, we build and scope the program, and your first qualified meetings land by day 30.
What you own on the other side
Demand your competitors haven’t noticed yet. Closers who spend their days closing. A pipeline you command instead of chase. Book your assessment, and let’s go build it.
FREQUENTLY ASKED QUESTIONS°
Questions teams ask before they start
“What makes an appointment ‘qualified’?”
Every meeting clears one clear standard — fit, timing, and motivation, confirmed on a live call. If we can’t confirm all three, we don’t book it. You get meetings with buyers who fit, not names on a list.
“How do you reach buyers who aren’t shopping yet?”
We research the accounts that fit your ideal buyer, find the reason a conversation is worth having now, and open it with a real call — not a blast. That’s how a cold account becomes a warm meeting, and eventually demand you own.
“Who actually makes the calls?”
A named, US-based team — real people who’ve sold to directors, VPs, and the C-suite. You can even ask to hear a recording of a live call before you sign. You can’t automate trust, so we don’t try.
“How do we know what we’re paying for?”
We measure on the qualified standard, not a booked-meeting count, and we report show rate and qualification accuracy every week. You always see exactly what your money is buying.
More answers
How fast can we start booking meetings?
About 30 days from kickoff to your first booked meetings. Days 1–7 is planning, list build, and message writing. Days 8–14 is launch in small batches. Days 15–30 is fine-tuning and scaling. Your first qualified meetings are on the calendar by day 30.
What does “qualified” mean in your model?
Three things, all at once. Fit — they match your ideal buyer. Timing — the problem is real for them right now. Motivation — something made it a priority (new funding, a leadership change, a contract renewal, an internal push). If we can’t confirm all three on the call, we don’t book the meeting.
Do you guarantee a number of appointments?
We guarantee the standard of a qualified meeting — fit, timing, motivation, with a written brief — not a fixed monthly number. Realistic volume depends on your market, deal size, and buyer. We’ll share benchmarks from similar programs before you sign.
What do appointment setting services cost?
Pricing is scoped to the work — your target market, how many meetings a month, and which channels we run. We don’t publish a rate card, but we’ll give you a clear cost-per-meeting estimate before you commit.
How do you build and qualify the prospect list?
We pull firmographic and contact data from ZoomInfo and Apollo, filter it to your ideal buyer, then run it against your CRM to strip out duplicates and deals already in motion. Where it helps, we add intent data from 6sense or Bombora. We’d rather hand you 200 accounts we believe in than 2,000 with no timing signals.
What about no-shows?
A meeting booked off a real call shows up far more often than one booked off a web form. Every booked meeting runs through an active confirmation sequence, and the written brief gives the prospect a reason to show.
What if I have a complex or technical sale with a long buying committee?
That’s our normal. We map the committee before outreach and reach people in the right order — technical evaluators first, procurement and finance later — so a months-long review doesn’t reset at every handoff.
Who owns the leads and data?
The data is yours. The lists we build, the contacts we work, the call outcomes, and the pipeline we create belong to you. You can take a full export with you if we ever part ways.
GET STARTED°
Ready to build demand your competitors don't have yet?
Stop waiting for demand. Go build it. Get a clear cost-per-meeting estimate in 30 minutes. No pressure, no slide deck — just a working session on the demand you want to build.
Prefer to talk?
Call us at 1-877-466-0111
Or email [email protected]
Request your free needs assessment
Tell us about the demand you want to build and the buyers you want in the room. We’ll come back with a build plan and a written scope.